Barbie Dolls and Playsets

  • Barbie Holiday Gift Guide 2021

    Give joy this holiday season! Delight every Barbie® fan with our must-have dolls & playsets.

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  • MAKE AN ENTRANCE

    The Three New Faces of the Barbie Looks™ Collection

    Wearing premium on-trend fashions, they’re ready for the spotlight.

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  • DESIGNED EXCLUSIVELY BY YOU

    @BarbieStyle™ Fashion Doll Series 3

    Thousands of fans voted on her fashions, styling, and accessories, inspired by her most memorable Instagram looks!

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  • Barbie DreamHouse

    The one and only DreamHouse just got even dreamier.

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Barbie in the Nutcracker

Barbie in the Nutcracker

Celebrate the holiday season and relive the magic of the classic Barbie in the Nutcracker movie with all-new Nutcracker dolls.

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New EXTRA Dolls

Oh My Wow ~ New EXTRA Dolls! 👀

Dial up self-expression and fashion fantasy play by showing anyone can be a trendsetter.

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Barbie x Steampod

Dream It. Style It.

Limitless Looks, Powered by Barbie x Steampod Professional Flat Iron & Styler.

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Hoiday Barbie Repulsive

TIS THE SEASON TO BE CHIC

A beloved holiday tradition: Since 1988, Barbie® has celebrated the season of comfort and joy with this special series. They make elegant gifts for fans of all ages!

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